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Friulano, once known as Tocai Friulano, is a historic and much-loved white grape variety native to the Friuli Venezia Giulia. Its name change came after a dispute with the Hungarian government over the use of “Tokaji” following Hungary’s entry into the European Union. Although its label has changed, its reputation, character, and deep connection to the region’s culture remain untouched.
The grape has been cultivated in Friuli Venezia Giulia since the 1600s, where it thrives in the region’s unique microclimates and mineral-rich soils. While Friulano is also planted in small quantities in the neighbouring Veneto region, it is in Friuli where it reaches its finest expression. This area’s combination of Alpine influence, Adriatic breezes, and varied terrains allows Friulano grapes to develop their signature aromas, balanced acidity, and complex flavour profile.
Despite being widely grown in its homeland, Friulano is surprisingly underappreciated outside of Italy. Traditionally used as part of white blends, it has more recently gained recognition as a single-varietal wine, allowing its unique qualities to shine. Most Friulano wines are made in an unaged, fresh style, though some winemakers experiment with oak to add depth and structure.
Friulano produces elegant, full-bodied white wines with a distinctive bouquet of fresh almonds, wildflowers, ripe stone fruits, and subtle herbal undertones. On the palate, these wines offer a harmonious balance of fruit, minerality, and texture, often with a soft, lingering savoury note. The almond finish is one of its most recognisable traits, setting it apart from other Italian whites.
Thanks to its richness and versatility, Friulano pairs beautifully with a wide range of dishes. It complements local specialities such as San Daniele prosciutto, Montasio cheese, and herb-based risottos, as well as seafood, white meats, and vegetable dishes. Its refined character also makes it a perfect choice for antipasti and aperitifs.
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