Freisa

Freisa is an ancient red grape variety from Piedmont, cherished for its versatility and distinctive flavour profile. Traditionally grown in the rolling hills of Monferrato and the Langhe, Freisa is also cultivated in other parts. Its name comes from the Latin word fresia, meaning “strawberry,” which reflects the grape’s characteristic strawberry and red berry aromas.

Freisa grapes are used to produce a diverse range of Piedmont red wines, from sweet and still to dry and sparkling styles. This flexibility makes Freisa a truly unique Italian grape variety, capable of delivering wines that appeal to a wide spectrum of wine lovers.

There are two recognised varieties of Freisa: Freisa Piccolo and Freisa Grossa. Freisa Piccolo, with its smaller berries, yields concentrated, structured wines with ageing potential, often compared to other prestigious Piedmont grapes. Freisa Grossa, with larger berries, produces lighter, fruit-driven wines that are approachable and enjoyable in their youth.

Today, Freisa wines are being rediscovered by enthusiasts worldwide who appreciate their balance of fresh acidity, rustic tannins, and vibrant fruit character. Whether crafted as a refreshing sparkling red, an elegant dry version, or a luscious sweet wine, Freisa remains a symbol of authentic Piedmont winemaking tradition and an exciting discovery for anyone exploring Italian grape varieties.