There is Primitivo and Primitivo di Manduria, same grape, different growing area, different wines.
Primitivo di Manduria is the only DOC wine made with Primitivo
grapes despite the grape being grown all over Apulia and beyond, all other wines are bottled as IGT or IGP according to the new European legislation, except the Primitivo grown in the Manduria area, because it produces a more elegant, refined red wine.
Primitivo grapes in the Manduria area are cultivated using the “alberello” form, free standing vines, with very limited yield, and produce unique Primitivo wines.
Ad Hoc is a Primitivo di Manduria with a big and rich nose, with plenty of black fruit, a full mouth, smooth, velvety, elegant and with a long lasting aftertaste offering an outstanding value for money, costing a little more than a Primitivo IGT.
This Primitivo di Manduria wine pairs perfectly rich and flavoursome dishes, check our recipes
sections for ideas.
The 2006 is the year Tenuta Giustini was born, even though the current generation's grandparents had been farmers and cultivated grapes all their life and their parents before them, they wanted to put in a bottle their grandparents’ hard work, until then, the grapes were sold to local cooperatives, they wanted to show them that their hard work and care in the vineyards, could produce great wines.
Salvatore, the latest generation, started with very little financial resources, but bags of passion and dedication, and bottle by bottle, in 2015 he finally built the winery, a winery equipped with all the latest equipment, the missing link to his dream.
Tenuta Giustini has vineyards in some of the most vocated area in the Apulia region, including Manduria, where they grow Primitivo that becomes Primitivo di Manduria, the only DOC Primitivo wine.